Robosen Robotics announced on Thursday that it has created a new collectible robot based off of Optimus Prime in the upcoming film Transformers: Rise of the Beasts. The new Transformers figure comes ...

Released 15 years ago, Transformers: Revenge of the Fallen is back with a new 'Dramatic Capture' toy set featuring the film's most epic combination.

The simple toys of the past will soon become just a faded memory. Technology is advancing so fast today, that even kids’ toys are incredible robots that can perform complex series of tasks, convert, ...

We apologize to parents (and very possibly spouses) for bringing you this news as there’s a strong likelihood both parties will suffer financially. Because how can you not be tempted by this ...

Robosen Robotics' Optimus Prime robot can automatically transform into a truck just like the movie/cartoon versions, but the breathtaking $900 price makes it more a toy for collectors than children.

Following the incredible self-transforming Optimus Prime that Robosen Robotics launched in 2021, the company has announced another partnership with Hasbro on a high-tech Transformers robot. Say hello ...

The “robots in disguise” are starting to flaunt their skills. On Friday, Hasbro announced a new partnership with Robosen Robotics (Shenzhen) Co. Ltd, a company specializing in programmable robots, to ...

Hasbro's latest Optimus Prime toy can transform from Truck to Robot on its own, and it was made possible with the toy company's collaboration with Robosen. The popular 90s toy has come to life, ...

It is in the name after all. But we still can’t help but feel impressed by the engineering behind this LEGO Transformers set. With just a few easy shifts and no re-building required, LEGO Optimus ...

Greatness awaits as Hasbro is back with their latest HasLab campaign expanding the world of Transformers once again. This new crowdfunding campaign brings back some iconic heroes from the 2001 ...