CNBC

How Build-A-Bear went from a penny stock to a retail winner

Build-A-Bear Workshop's business plummeted during the pandemic, but under CEO Sharon Price John, the company has undergone a significant turnaround. Price John led the company to invest in e-commerce, ...
Forbes

Build-A-Bear Stock Has Quietly Crushed Wall Street Expectations

Forbes contributors publish independent expert analyses and insights. Jim Osman is a finance expert with over 30 years of experience. Most investors associate Build-A-Bear with a mall novelty from a ...
CNBC

Build-A-Bear Workshop is a bright spot in retail even with tariffs, dwindling mall traffic

Build-A-Bear Workshop has reported record revenue and growth in the past year, even amid economic uncertainty from tariffs and recession fears. CEO Sharon Price John told CNBC she attributes the ...

Build-A-Bear Workshop Needs To Fix Its Marketing To Fix Its Margins

Build-A-Bear's 2026 guidance implies mid-single-digit revenue growth but continued EBIT margin contraction. Learn why BBW ...